Squarespace Timeline
The goal of this work was to tell the history of Squarespace, including company milestones, product launches, company events, and a brief history of the web. This timeline was recognized by Awwwards, Communication Arts, and the Webby’s.
Role
Senior Web Designer
Responsibilities
UX, UI, Visual Design
Date
Spring 2019
Telling the story of Squarespace
We wanted to build a UI system that could contain multiple types of content, ranging from Squarespace-specific articles to web history. We felt that the content should come first, and that the microsite UI would act as way finding that would allow for exploration and discovery. For the external timeline, we explored different directions of UI. For the internal timeline, we explored what modules and information would be surfaced in the chrome extension.
External Release
A Content-First Approach
We designed the experience with minimal UI and an emphasis on Squarespace’s rich campaign imagery and video content.
Internal Release
Chrome Extension
We developed a Chrome Extension dashboard to integrate daily news with Timeline for Squarespace employees.
Credits
John Yates - Project Manager Andre Ribeiro - Team Lead Andrew Kim - Web Designer Chris Ramirez - Web Designer Charlton Roberts - Engineering Lead Christine Cha - Creative Developer Tim Roussilhe - Creative Developer